Craftsmanship and tradition

Always fresher, Much tastier

For us, it goes without saying that fresh ingredients make for naturally good pickles. That's why our herring goes almost directly from the sea to the jar, with a small stopover in our own team. You can feel the difference, both in taste and texture.

Prinsens Sill & Sallader was founded in 1950 at Prinsgatan 10 in Gothenburg, hence the name. Prinsens Sill & Sallader produces herring, salads, and sauces in the premium segment. Our fresh ingredients make our products unique. The herring arrives fresh at our factory, and our shellfish have never been frozen, which means you can taste the difference and feel the firm texture. Freshness is the common thread throughout our entire operation. Every week, we produce new salads and sauces based on orders and do not maintain any stock production except in the herring segment.

The fact that we manage the process from fresh herring to pre-packaged herring cans on the shelf means that we have good control over the entire process and are not dependent on other players. This means that we have total control over getting the right product with the right quality for our customers.

Our products are currently available at select grocery stores in the greater Gothenburg area and in Skåne, as well as through wholesalers. We are currently certified under FSSC 22000, MSC, and ASC.

Our products are available in Sweden and the Nordic countries.

Today, the company has almost 20 employees with a turnover of just over SEK 50 million.

Our Certifications

Food safety and traceability are key aspects of our work. The certifications cover different areas:

FSSC 22000 – Food Safety

FSSC 22000 – Download Certificate (PDF)
Valid through May 2, 2027

FSSC 22000 audits an organization’s food safety management system. It covers procedures for identifying, preventing, and controlling risks in food handling.

MSC – Wild-Caught Fish and Seafood

MSC – Download Certificate (PDF)
Valid through September 27, 2027

MSC certification applies to wild-caught fish and shellfish from fisheries that have been assessed against the MSC’s environmental standard. The Chain of Custody certification helps ensure that certified raw materials are identified and kept separate throughout the supply chain.

ASC – Farmed Fish and Shellfish

ASC – Download Certificate (PDF)
Valid through September 27, 2027

ASC certification applies to farmed fish and shellfish from farms that have been assessed against ASC’s environmental and social requirements. Traceability certification makes it possible to track certified raw materials throughout the supply chain.

MSC and ASC certification applies to the specific products covered, not automatically to the entire product line. Please contact us to find out which items are certified.

Contact us about certifications